In 9 stappen naar data-integratie en een datagedreven organisatie
Virtually every company aims to acquire new customers and increase revenue from existing ones. Only by combining marketing and IT expertise can you achieve the proper setup of a Digital Experience Platform (DXP). This enhances the digital customer journey and boosts conversion rates.
Get inspired by our whitepaper.
In this whitepaper, you will read about
Why digital experience is a challenge
In a digital world, you must continuously exceed the expectations of your (potential) customers. Only then will you stay relevant, as the competition is just a click away. In practice, however, this is much easier said than done.
How to Gain Control Over a Clear Strategy
How do you gain control over your challenge? How do you ensure that all employees in marketing or sales roles align their activities and together shape and monitor the customer journey? And how can you support all of this with a DXP?
How to implement digital experience
Why you should focus on the platform and start thinking about a platform that supports processes end-to-end.
How to optimize the digital experience
Once the Digital Experience Platform (DXP) is in place (as a Minimal Viable Product), the third and final phase begins: optimizing growth and performance. Read all about how to shape this process.
Only by combining marketing and IT expertise can you achieve the proper setup of a Digital Experience Platform (DXP).
Paul de Metter
CTO Conclusion Experience